The 2023 Women’s World Cup proved to be a massive hit with sports bettors, with football betting sites inundated with requests for different markets.
Operators reported a major spike in traffic for Sunday’s final between Spain and England, which result in a narrow 1-0 victory for La Roja.
Read on as we look at impact betting statistics had on the Women’s World Cup and some of the other developments in the industry this week.
Sportsbook technology provider OpenBet reported that demand for player statistics on betting sites during the Women’s World Cup reached record levels for the tournament.
They offered five markets to operator partners - shots on target, assists, passes, shots and tackles – which were made available to punters as singles and via BetBuilder products.
OpenBet powered more than 1.3 million sports betting transactions during the tournament, highlighting the heightened interest in women’s football.
The company’s enhanced betting offering at the Women’s World Cup followed hot on the heels of their increased coverage in women’s basketball and rugby league.
UK betting sites have been at the forefront of the push to ensure that responsible gambling practices are embedded into every element of industry operations.
With that in mind, GamCare’s recent launch of a new ‘Online Community’ designed to support problem gamblers is excellent news for the sector.
The platform allows users to connect with others online, while an enhanced anonymous chatroom function will offer further levels of support.
The forum and chatroom will be supervised and moderated by trained advisors of the National Gambling Helpline, thus ensuring GamCare will continue to offer the highest levels of service.
BetGoodwin’s sponsorship of the Henlow Maiden Derby has helped to raise the profile of a competition that features some of the rising stars of the greyhound world.
This year’s event has reached the semi-final stage, with the races scheduled to be run as part of a bumper card at the Bedfordshire track on Sunday evening.
The John Mullins-trained Bombay the Joker is the 6/5 favourite with BetGoodwin to win the Maiden Derby and will be tough to beat in the first semi-final this weekend.
A time of 27.23 in the previous round was miles quicker than any of his rivals produced and Mullins’ charge looks a good bet to continue his rise up the ranks.
