There is no bigger sports betting event than the NFL’s Super Bowl. There’s more money put down on this game than perhaps any other in the world, and that means there are tons more markets to choose from and a lot more betting offers from sportsbooks around this time. It’s important to know how to bet on the Super Bowl before you dive in, however, and we’re here to help with that.

We’ll fill you in on Super Bowl betting and everything that goes into it, from the various sportsbook options, to the wide variety of markets and props, to Super Bowl odds. We’ll even fill you in on some of our favorite Super Bowl betting strategies to help give you a leg up on the competition.

How to Bet on the Super Bowl?

To have success with your Super Bowl bets, you first need to know how to get into it. Before you start betting on the Super Bowl you need to do what you would for a lot of other types of sports betting: follow and watch the sport you’re betting on. In this case, that would be NFL football. Watching and studying tendencies of teams as they play through the three playoff rounds leading up to the Super Bowl is a great way to get started.

Paying attention and getting to know the NFL’s playoff teams will put you in a great position to have success betting on the Super Bowl because you’ll now be aware of different preferences that certain players and teams have. Keeping yourself up to date on any news coming out of the league, especially when it comes to injuries, can also be a big help. 

Learning how to bet on the Super Bowl is simple, but to have some real betting success, it will be a bit time-consuming as you go through news pieces, player profiles, player patterns, and expert predictions and picks. Top players playing or not will have huge implications on many different Super Bowl odds and markets so staying abreast of injuries is important.

The beautiful thing about Super Bowl betting, however, is that there’s so much more to bet on than just what happens on the field. The Super Bowl is famous for its many and whacky betting props, and they can range from anything to which commercial comes on first, to how long the national anthem will take to be sung, what songs will be performed at halftime, and so much more.

Where to Bet on the Super Bowl?

One of the most important factors to your Super Bowl betting performance is where you decide to put your wagers down. With the recent explosion of sports betting in North America, there are more sportsbooks offering online Super Bowl betting options than ever before. The sheer numbers can be quite overwhelming, so we’ve broken down a few of our favorites based on our extensive knowledge and experience in the arena of betting sites in Canada.

Sports Interaction

Sports Interaction

Sports Interaction is our top option for Super Bowl betting in Canada. The fact that they’re locally operated is a plus, not to mention that they’re one of the most popular betting sites in Canada. While they don’t yet have a betting app, they have a great mobile site, and they offer some of the best odds alongside one of the largest libraries of betting markets.

100% up to $1000

Betway

Betway Canada

Another top dog when it comes to betting sites in Canada, this is a sportsbook we’d specifically suggest because they offer arguably the widest range of Super Bowl prop bets on a regular basis. That range grows exponentially for the Super Bowl, so you’ll have no problem finding a prop bet you like on Betway. Their betting app is also a big reason why people on the go might prefer this sportsbook over some others.

100% Deposit Bonus Up to $200

Fezbet

FezBet

While this sportsbook has yet to make its way into the US market, it’s already a great option for Canadian sports bettors. They’re one of the few sportsbooks that will do business in Bitcoin, and they’ve also got some of the best welcome bonuses you’ll find. While Fezbet don’t have a ton of markets for the more obscure sports, Super Bowl betting is one of their specialties, so you won’t have any trouble finding solid odds when you bet on the Super Bowl.

100% Sports First Deposit Bonus Up to $150

PointsBet

This is one of the more underrated spots for Super Bowl betting in Canada, as it offers some of the best odds you can find online. PointsBet also offer in-game betting, same-game parlays, and the rare combination of the latter and the former as well. It’s got a great betting app that’s user-friendly, and it certainly doesn’t hurt its credibility that it’s partnered with MLSE, one of the biggest names in Canadian sports

✓ Sport-specific bonus offers ✓ Second chance bets if your first doesn’t hit

PowerPlay

One of the more recent additions to our list of betting sites in Canada, PowerPlay isn’t quite up to par with some of the others on our list, but it’s still a great option and better than most. Their mobile site is easy to use and they offer a litany of competitive Super Bowl odds to prospective bettors. They also make life easy for Canadians with their banking methods as well, which is no small thing.

100% Bonus on First Deposit up to $500

Bodog

Bodog

Bodog has been doing the sports betting thing for nearly three decades, so they’re a trusted option that knows what they’re doing when it comes to betting. They’ve got a ton of markets offering decent odds, and they add onto that with loads of live betting options as well. That means that if you’re watching the big game and sense a pattern, you can bet on it while the game is being played.

$400 Welcome Bonus

Betting Markets & Super Bowl Bet Types

Staying up to date with the teams and players in the running for Super Bowl contention is a great way to start your Super Bowl betting off on the right foot. But just as important is knowing how to apply that knowledge to various betting markets. There are more than a few options that you should know, so we’re going to break down the most important ones that you’re most likely to come across when betting on the Super Bowl.

Moneyline

This is the simplest and most common type of betting. A bettor will look at the matchup, choose a winner, and bet on that team to win the game.

Point Spread

This one is also a bet on the result of the game, however it’s a bit more specific. Instead of betting on who will win, you’re betting on how many points a team will win or lose by. This allows for punters to bet on a team even when they’re huge underdogs or favorites, as the spread evens out the playing field by giving the underdog a certain amount of points before the game starts.

Totals

If you’re not sure about who will win a matchup, betting on totals is a great option. where the two best teams meet in what is usually a tough contest to call. This is a bet based solely on how many combined points the two teams will score. Sportsbooks will set a number, and you bet on whether the final score will be over or under that number.

Player Props

One of the fastest growing ways to bet on sports and some of the most popular Super Bowl betting props, player props are focused solely on the stats of the player at hand. Sportsbooks will set a line on how many yards, touchdowns, sacks, field goals, or receptions a player will have, and you bet whether that player will finish over or under that line. You can also bet on whether you think a player will score a touchdown, multiple touchdowns, or throw an interception.

Team Props

Similar to player props, you’re betting on a specific facet of the game that is not related to the outcome. You can bet on how many points you think a team will score in the game, the half, or the quarter, which team will score first, how they score their points, how many touchdowns or field goals they will score, or even the time of their first points.

Specials Props

These are generally specific to Super Bowl, as most games don’t have enough viewership to warrant these extra markets. Super Bowl bets can be fun for anyone mostly because of the specials, as they don’t often have anything to do with the action on the field. Instead, you can bet on things like Super Bowl commercials, the halftime show, the national anthem, what a player might say in a post game interview, or even what color of liquid will be poured on the winning coach after the game. If you’re looking to have some fun with your bets, you definitely want to put down a few bets on Specials.

Same-Game Parlays

One of the more recently added options for sports betting, this is the way to win big money. When you bet on the Super Bowl with a same-game parlay, you’re combining a few of your favorite markets together into one bet. The good news is, this gives your bet much higher odds and therefore a much higher return, but it also means every market you include in that parlay has to hit for you to win your bet.

Super Bowl Odds Explained 🔢

You can’t make a bet on the Super Bowl without understanding the odds that you’re seeing on each market. Super Bowl odds are what determine the return you get on each bet you make. Higher odds mean that the market has a lower probability but will offer higher returns and lower odds mean that the market has a high likelihood of winning, but will offer lower returns.

The trick to finding success in Super Bowl betting is to pinpoint which markets have the right value, with a good mix of likelihood and returns. You want to try and find markets that you believe have a great chance of hitting and are still offering some solid value in terms of the odds. Basically, you’re trying to outfox the oddsmakers, which is no easy task.

There are three different types of odds you might come across. American odds are communicated with either a plus or a minus in front of a number. If the odds you see have a plus in front of them, e.g. +100, that means they have a lower probability, and the higher the number goes, the higher the odds. If there’s a minus in front of the odds, e.g. -110, that means that the market has a higher probability, and the higher the number goes, the lower the odds.

For Decimal odds, e.g. 2.1 or 3.2, it’s a lot simpler: the higher the number, the higher the odds. Simply multiply your stake by the decimal odds number to figure out your return. The last one is Fractional odds, e.g. 10/1, and this one’s also simple. The number before the slash is how much you stand to win if you put down the number after the slash in dollars. So if you see 10/1, that means you need to put one dollar down to make 10.

How to Place Bets on the Super Bowl?

For all you beginners out there looking to bet on the Super Bowl for the first time, there are a few crucial steps you need to take which we’ll list for you here.

  1. Choose your sportsbook, in this case we’ll use Sports Interaction for our example. Surf over to their website, hit signup in the top right corner, and follow the prompts you’re given.

  2. Next, you need to make a deposit. Responsible betting will mean you only put as much money in your account as you’re willing to lose. We’re not playing to lose, but it’s always better to bet responsibly. Make sure you’re on the lookout for a good welcome bonus you can take advantage of when you’re signing up as well.

  3. Now that you’re all set up, you need to make sure you know what you’re betting on. Do your research and make sure that you’ve identified a few value picks and betting trends involving the teams in the Super Bowl.

  4. Once you’ve identified what you want to bet on, go onto Sports Interaction and under Football on the left hand side you should see an option for Super Bowl betting. Click on that and surf to find the markets that line up with the research you’ve done on players and teams.

  5. Decide how much you want to bet on each market, and punch those numbers in.

  6. You’re ready! Simply hit ‘Place Bet’ and your wager will be up and running!

Super Bowl Betting Strategies 📝

If you’re going to find success in anything you do, you’re more than likely going to need to do some planning on a strategy to use towards achieving that success. Betting on the Super Bowl is no different. With that in mind, we’ve listed a few of our favorite strategies:

  • Write A Script - One of the best ways to bet on Super Bowl is to consider the strengths and weaknesses of both sides and write a game script in your head based on what you know. For example, if you have a team you think will dominate the game, you’ll want to bet on their running backs to do well, or if you think a team will be playing from behind for most of the game, bet on the key players in their passing game. Having an idea of how the game will go can help you create a more structured betting strategy for the Super Bowl.

  • Hedge Your Bets - Kind of in the opposite vein as that first strategy, hedging your bets is basically betting on both sides of the game, so that no matter what happens, you get at least a little something. This is a good strategy for more conservative bettors that want to make sure they don’t lose too much of their betting money and aren’t bothered by returns that are a bit smaller.

  • Consider Individual Matchups - One of the most underrated factors in Super Bowl and NFL betting as a whole is the individual matchups across the field. There are 22 starters on each team, and it can be lucrative to dive into some of the individual matchups and find which players might have an advantage over their opponent based on previous tendencies, recent trends, and injuries. 

  • Bet Without Emotion - It’s great to support players or teams because you like the way they play or what they represent, but it’s important to throw that stuff out the window when you’re betting. While you may know a bit more about your favorite players and teams, it's important to recognize that they’re not going to bring you success just because you’re a supporter. Use your brain, not your heart when you’re betting on the Super Bowl.

  • Fading The Public -This strategy requires a bit of a maverick. The whole idea here is to bet against what the media and the public think is going to happen. That’s not to say you’re betting against the public with your eyes closed, but instead that you’re looking closely at markets that might be offering a little more value because of public perception going the other way.

FAQs

To make sure we’ve covered all of our bases here, we’ve listed a few of the most common questions surronding the Super Bowl.

When is Super Bowl LVIII (58)?

The Super Bowl will take place on February 11th, 2024, with kickoff happening at 3:30PM PST.

Where will the Super Bowl be held?

The Super Bowl 2024 will take place at the Las Vegas Raiders’ home field at Allegiant Stadium in Nevada.

Is Super Bowl betting legal in Canada?

Yes, Super Bowl betting in Canada is legal if you’re 18 years or older and you’ve joined one of many licensed and approved betting sites in Canada.

What happens if odds change after I make a bet?

You will be playing with whatever odds you had when you made your bet. So if the odds on the market you’ve bet on change after you’ve locked in your wager, it won’t matter other than to either make you feel better or worse about your pick, depending on which way the odds went compared to what they were.