Bet365 Review 2024

After visiting Bet365 to take in what they have for a sports punter like me, I have reached some conclusions about my experience that I'll share in this review.

I looked at everything from their sportsbook markets and odds to their accepted payment methods and bonuses.

There are plenty of exciting features at Bet365 UK, so let's get right into this Bet365 Review.

Part of looking at betting sites is to pick out the good and the not-so-good, as it's unrealistic to expect it all to be great. With that in mind, here are some of the strengths and weaknesses that I experienced. 

✔️ Bet365 Strengths

• Extensive Sportsbook - The first real strength in this Bet365 review is that it is immediately evident just how stacked their sportsbook is. Just landing on the homepage, I was impressed with available betting options.
• In-Play Betting - I was pleasantly surprised at just how good the Bet365 in-play service is. I'd heard mention of it, and it is excellent from the layout, to live bet options, and equally importantly, live statics.
• Promotions - As a punter who regularly looks for sports betting promotions, I think Bet365 knocks it out of the park. Not so much with big event-specific offers, but their long-standing promotions like a 0-0 bore draw on football, and an ITV Racing 4/1 offer, offering a lot of consistent value, in my opinion.

❌ Bet365 Weaknesses

While I found a lot to enjoy at Bet365, it's only fair that I give you a heads-up about some weaknesses. There were a couple of areas that I feel could have been stronger.

• Navigation - I didn't find the navigation around Bet365 great. I prefer sportsbook menus where the options can be expanded within them. Bet365 further navigation options appear on the main screen, which in my opinion, slows things down.
• Horse Racing - Another slight niggle that I came across was in the horse racing section. The cards lacked some insights and integration from somewhere like the Racing Post, but on the plus side, domestic and international racing coverage was superb.

The best way to break down this Bet365 UK review is to take it step by step, from signing up with them to depositing and browsing their sportsbook.

• SIGN UP & BONUS - The Bet365 free bet welcome bonus offer is Bet £10 & Get £30 in Free Bets. The basic upshot is that after your first deposit of at least £5, they will give you five times whatever you put in back in free bets (up to a max of £30).
• FUND ACCOUNT - Bet365 payments to the account are performed on the Deposit page. Before making a deposit, my details had to be uploaded and verified - my name, date of birth, and address. I used a debit card to make the initial deposit which was processed immediately.
• SPORTSBOOK - Among my preferences for sports are betting on football and horse racing, I liked that there were early prices listed on UK race cards and upcoming football matches.

I can’t knock Bet365 for the number of markets in their sportsbook. I looked at some international fixtures for football betting, and I consistently found over 80 options available per match, along with further Bet Boosts.

📢 "As one of the most respected betting brands in the UK, it comes as no surprise to find that bet365 excels with their coverage of football, horse racing and many other sports."

Browsing around a few different football matches, I did what any punter should do, and that’s an odds comparison. For the Home Win selections that I made, the odds that Bet365 had available weren’t anything to blow the competition away, but they were on a par with many other major bookmakers. That’s not a negative - it was good for me to know that Bet365 at least stacked up well against other operators in the industry.

In the next section of this Bet365 review, we rate the individual sections of their services. 

Bonuses & Offers ⭐⭐⭐⭐⭐

Bet365 has a vast range of promotions. Not only is the Bet365 free bet offer from their welcome promotion generous, but they also have many good long-standing promos running. 

Betting Variety ⭐⭐⭐⭐⭐

In our opinion, it is hard to beat the Bet365 UK sportsbook. It’s simply vast and in-depth for market variety. 

Banking Options ⭐⭐⭐⭐⭐

We found plenty of payment options both online and through the Bet365 app. There are no fees, and it’s simple to set up and manage. 

Mobile Experience ⭐⭐⭐⭐

The Bet365 mobile experience was reliable and user-friendly through their app. It looks OK and features live streams and in-play. 

Payout Speed ⭐⭐⭐⭐

As good as we would expect from a big operator. E-wallet withdrawals can be made the same day, while other methods can take between 1-3 days. 

Security ⭐⭐⭐⭐ 

There’s good security at Bet365 and on the Bet365 app. Encryption and firewalls are in place and offer tools for safer gambling. 

Software & Games ⭐⭐⭐⭐

The variety of games at the Bet365 casino is good. Games like blackjack, roulette, and slots can be played online or on mobile. 

Betting Experience ⭐⭐⭐⭐⭐ 

The sports betting experience at Bet365 UK is, in our experience, tremendous. Bet365 free bets, features, in-play, markets, and odds - are all strong.  

Customer Support ⭐⭐⭐⭐⭐

The Bet365 live chat is available 24/7, a top customer support feature. We clicked on it, and it quickly connected to a rep. Email contact is also available. 

Bet365 is entirely legal to use in the UK for any player at least 18 years of age. All of your information has to be verified, and any information sent back and forth is done with powerful 256-bit Digicert SSL encryption.

So to send them documents of anything like a driving licence, it’s safe.

I also saw that they have more than one firewall in operation. Bet365 UK Gambling Commission number is 55148.

The Bet365 free bet welcome package is quite a generous one, in my option, as you can get five times back as free bet credits. The maximum amount to pick up is £30 in free bets.

Bet365 Welcome Bonus

Bet £10 and Get £30 in Free Bets! 

How to claim Bet365 Welcome Bonus

• Sign up for a Bet365 account by clicking the claim button on this page.
• Place a minimum deposit of £5.
• Make a bet(s) to the same amount of the initial deposit.
• When the bet(s) is settled, receive a maximum of £30 in Bet365 free bets.
• Free bet credits can be used across different sports, and winnings are received in cash.

Bet365 Welcome Bonus Terms and Conditions

As with all bookmaker bonuses or promotions, some T&Cs need mentioning in this Bet365 Review, and those for the Bet356 offer are long.

But while there is a lot to look through, the significant terms do sum it up reasonably well. One of the big ones to note is payment restrictions, as most deposit methods won’t trigger the bonus.

Here is my overview of the key T&Cs, but for complete clarity, read their official terms and conditions.

• New Bet365 UK customers only.
• The first deposit must be at least £5 or more to claim the offer within 30 days of account registration.
• Place qualifying bets to the value of the deposit amount to release Bet Credits.
• Apple Pay, Google Pay, PayPal, Paysafecard, and prepaid credit and debit cards are not eligible for the Bet365 Welcome Bonus.
• Qualifying bets have to be struck at or have at least one selection included at odds of 1.5 (1.20) or greater.
• Bet credits are non-withdrawable or included in any returns.

While not all punters will agree on what the best features of a website are, I have my preferences.

To me, features are a crucial part of the overall experience. Here are some of the best that I found at Bet365.

↪ Bet Builder 

Bet365 Bet Builder is fantastic and what stood out to me was that it was available in many sports from American Football, Soccer, Tennis and Rugby League.

↪ Edit Bet

This was a little gem of a feature that I discovered. Once you have stuck a bet, Bet365 allows you to edit an unsettled wager by swapping out, adding or removing legs.

↪ Live Streams

This is something that Bet365 have been very well known for. They do offer a lot of them - the best, in my opinion, is their tennis and racing coverage. Streams are accessible for funded account holders or if you have bet within the previous 24 hours.

↪ Cash-Out

This big feature is available throughout the excellent Bet365 sportsbook and gives me control over bets, which I like to have!

One reason we feel that any Bet365 review comes up positive and why they have remained so popular through the years is the variety of sports in the sportsbook. 

It's always been a standout feature of Bet365 for us. Having that reliability of knowing that we can find the market selections that we want there is a big plus. 

The pre-match and in-play selections are just exemplary. It's not just on the major sports because they cover more niche areas and even non-sports markets well. 

Here are some of the popular areas for sports coverage at Bet365. 

Bet365 Horse Racing 

There is a lot of horse racing coverage provided by Bet365. However, against some of their main rivals like Ladbrokes and Coral, they don't quite hit the same mark for insights.  

However, you won't miss out on anything like big Cheltenham Festival markets or the Grand National - Bet365 has excellent racing promos too.  

Bet365 Football 

Football is prominent on the Bet365 app and website. It's a staggering amount of bet options that they have available for individual matches.  

We easily saw over 150+ for areas like Premier League and Championship betting in the Bet365 football listings. Every tournament we could ever think of we've seen listed there. 

Bet365 Tennis 

Bet365 is one of the better tennis betting sites, in our opinion, for market coverage and odds. All WTA and ATP events, including minor tour competitions, are in the Bet365 sportsbook.  

Bet365 NBA 

NBA betting is usually promoted prominently in the Bet365 sportsbook. Bet365 even have a dedicated long-standing NBA promo. In-play options, along with basketball streams, can be picked up too. 

Bet365 Novelty 

While there are better examples of novelty betting out there, Bet365 still hit this area well with wagering on politics, awards and the Royal Family on offer. 

Bet365 eSports 

It's also worth mentioning for this Bet365 review that they have come on board with the eSports betting craze, featuring things like League of Legends World Championships coverage. Dota 2, Counter-Strike: Go, and plenty more are covered. 

Having looked at some of the popular markets in this Bet365 review, what about the types of bets they offer? 

This is just as important of an area, allowing punters to explore different options. 

Here are some of the popular types of markets and bets that we were able to explore for this Bet365 review: 

Bet365 Betting Markets 

• Pre-Match & In-Play - There are fantastic pre-match and in-play markets throughout the Bet365 sportsbook, from football, tennis, rugby, cricket and more.  
• Over/Under - A hugely popular market at football betting sites is over/under goals. This is where a call is made on the total goals in the fixture. It’s also widely available in other sports like MMA and Boxing for round betting. 
• Both Teams To Score - Another staple in football betting. A punter decides whether both teams will hit the back of the net in a match. 
• Winning Margin - Popular across different sports is the winning margin. Rugby, football, basketball and more have this market where you call a range of points/goals that a team will win by. 
• Handicap - Handicap markets are another big area of sports betting in the UK. Rugby handicaps, NFL, NBA, and handicaps on tennis games all offer an excellent alternative to a match outright. 
• Goals Betting - There are many ways to approach goal betting in football. There are goalscorer markets, the number of goals in a particular half, to score first and so on. 

Bet365 Types of Bets Available 

• Win Single - The most straightforward bet is picking a single outcome in a match or event. 
• Accumulator - Combining several match outcomes into one bet offers a shot at big winnings. Racing and football accas are popular, but risky. 
• Each Way - Fancy a long-odds contender in the Grand National? Then maybe the 20/1 shot is worth backing each way to land in the places. Golf and racing are big sports for each-way bets. 
• Doubles and Trebles - Pulling together two or three selections that rely upon each other. 
• Lucky 15 & Full Cover Bets With Singles - A Lucky 15 is still popular in racing. That’s all multi-bets and singles created from four selections. Other common full-cover bets are Patent and Lucky 31. 
• Full Cover Bets With Singles - Bet options like a Trixie, Yankee or Canadian are full-cover bets, just without the singles played.  
• BetBuilder - A newer popular form of sports betting is the BetBuilder. The punter selects options from preset markets to create a unique wager.  
• Forecast - A popular selection at horse racing betting sites like Bet365, plus in things like World Cup Group Stage betting. The top two in the exact finishing order are predicted.

There are betting apps for both Android and iOS. I downloaded the Bet365 App for iOS to my phone to primarily look at live in-play betting. I like the security of a face ID for logging in. The app I found to be smooth and functional.

It was great for in-game betting and handling live streams simultaneously. The access to their features like cash-out, which is a personal favourite, was also good.

📢 "With great in-play betting and stable live streams, the bet365 apps allows punters to immerse themselves into the heart of the action."

But I just didn’t like the navigation aspect nor the overall look and feel of the Bet365 app.

Browsing around different sports and markets got a little cumbersome, and for users, I would recommend selecting your favourite sports in the menu for quicker access.

Mobile app promotions

All the promotions available at Bet365, such as their early payout offers, Acca bonuses and racing offers, can be accessed through the Bet365 mobile app.

For this Bet365 review, we have gone through popular leagues and sports and have taken readers through some of the most popular bets and markets. 

But there is more to explore in this Bet365 review! So we now move on to the area of betting offers.  

There are many of these to explore at Bet365 UK beyond their excellent welcome bonus promotion. But we’ll start with a reminder of the Bet365 free bet.  

• Bet365 Welcome Bonus - The Bet365 open account offer is Bet £10 Get £30 in Free Bets. Deposit between £5 and £10 as a new customer and get five times that value in Free Bets when qualifying bets have been settled. 
• ITV Racing 4/1 Offer - Land a racing winner at a quote of at least 4/1 on a race shown by ITV racing, and then you can enjoy this Bet365 free bet promo. Bet on the following ITV Racing race up to the same stake - if the bet loses, Bet365 will refund the stake. 
• Bore Draw Money Back Special - Bet365 will refund your lost stake as a free bet on selected football betting markets if the match ends in a 0-0 draw. 
• 2 Goals Ahead Early Payout - This long-standing Bet365 free bet offer is a big one. If a team you have selected in a match outright goes 2-goals up in the fixture, the bet will be settled as a win. The final result won’t matter.  
• NBA and NFL Early Payout - Bet365 also has a version of the early payout for the NBA and NFL. They will settle bets early if a backed team goes 20 points ahead in an NBA match and on a 17-point lead in an NFL match. 
• Tennis Accumulator - Earn up to a 70% win bonus on a successful tennis accas of at least two legs. Selected markets apply. 
• Bet365 Price Promise - Bet365 won’t be beaten on any price for UK and Irish races on ITV racing. 

There is a Bet365 Casino side as well. In researching it for our Bet365 review, we saw everything we would expect to see at an online casino from our experience. 

There are big table games like Roulette, Poker and Blackjack. However, a great thing about the Bet365 casino experience is that there are many variations of those popular games like Classic or European Roulette. 

Slots games, which it's important to remember work through random number generators, are abundant at the Bet365 Casino. A click on the information icon of a game tells us the reels and lines that can be played, its RTP% and if it features free spins. 

Examples of the RTP at the Bet365 Casino is 94.91% on Football Cash Collect and 95.73% on The Walking Dead.  

The Bet365 casino does have its own bonuses, separate from those in the sportsbook. Along with a New Player Offer, chances at winning cash prizes and free spins are given in other offers like predictor games, the Monday Free Spin Escalator and Wednesday Mystery Bonus. 

After registering for the Bet365 UK offer through the claim button above, you will want to put funds into the account. First, visit the account management and go to the Deposit Page link.

There you can choose your payment method and enter the value of your deposit. I feel the most secure way is using a debit card, as the transaction is easy to see on my banking end. It was also a suitable method for the Bet365 Welcome Offer.

I just had to plug in the card info, and the funds were credited to my Bet365 account immediately. The card information is stored securely at Bet365.

The minimum needed to fund the account was £5, an excellent low threshold. I didn't initiate a withdrawal, but I investigated how to do it as preparation.

I did notice that funds have to go back to the funding source, which in this case would be my debit card, or else it would have to be a Bank Wire. Withdrawal to debit card averages 1-3 banking days with a £5 withdrawal minimum.

I would have liked easier access to their Customer Support, like a one-click button. Instead, I had to go through 'Help' and the 'Contact Us' link. 

Their help via a live chat is available 24/7, and they quickly responded to my query regarding a World Cup bet. The alternative is sending an email to support-eng@customerservices365.com as they don't have an active support telephone number.

To help readers with their betting experience at this highly rated bookmaker, for this Bet365 review UK, we next cover some main areas in a simple ‘How To’ section. 

➪ How to Open an account on Bet365 

The experience of opening an account with Bet365 was pretty straightforward. First, we got asked the standard questions for personal data like name, age and address.  

It took a few minutes to complete the form, including the deposit information. After that, account verification was done through an email link. 

Bet365 uses encryption for all payment transactions or uploading of documents, so it feels safe and secure. Getting the account set up is the first step to claiming the Bet365 Welcome Bonus.  

• Visit the Bet365 Page 
• Fill in the requested personal data 
• Press the Join Now button to confirm 
• Enter deposit information 
• Deposit has to be between £5 and £10 for the Bet365 welcome bonus 
• Check your registered email for a verification link 
• Click it, and your account will be active 
• Have qualifying bets settled and receive five times your initial deposit in the Bet365 Sign Up Bonus. 

➪ How To Deposit At Bet365 

In our experience depositing at Bet365 UK is quick and easy, both online and through the Bet365 app. 

You can use debit cards and e-wallet system payment options to get funds into our account instantly.  

For the Bet365 Welcome Offer, payment restriction means some forms are excluded, including prepaid debit cards, Apple Play, Google PayPal and Paysafecard. 

To make an account deposit go to your Deposit page when logged in. You can edit payment methods there. 

➪ How To Place A Bet 

The vast sportsbook at Bet365 isn’t complicated to use. So making a bet is quite an easy task, which is excellent for new players. 

After signing up for an account, log in and browse their sportsbook for the competition and market you want. 

It’s worth clicking on an individual match to determine the many markets available for that fixture. Bet variety is huge at Bet365, and you may spot other options you want to consider. 

It’s also worth sending market options to the bet slip when you see them as you scroll through.  

This can save time, and you can easily edit or remove selections in the slip before actually placing the bet. You can also build multi-bets such as Accas and Lucky 15s. 

➪ How To Make A Withdrawal at Bet365 

Ready to pull out some of those winnings from your Bet365 account? The good news, this is a straightforward task. 

Dip into the ‘Withdraw’ page in your account, either online or on the Bet365 app, and the funds you request will be directed back to the deposit method you used.  

We are big supporters of secure debit card transactions for online betting. For example, at Bet365, debit card withdrawals take between 1-3 banking days with a minimum of £5. 

➪ How To Get The Bet365 App 

The Bet365 app, which we give an excellent solid four-star rating, can be downloaded for iOS or Android. 

For Android, the quickest way is to go to the Bet365 UK mobile site on a browser. Then, ensure that downloads are possible from that site in your phone setting.  

Go to the foot of the page and select the All Bet365 betting apps link. For iOS users, the Bet365 app can be grabbed from the App Store. 

➪ How To Verify A Bet365 Account 

Bet365 needs to verify who you are so that they know they are providing services to someone of legal age and status. 

So they may need enhanced verification on your account, where you send them further proof of the information you entered during the sign-up process.  

This is standard practice at established and new betting sites.  

Verification can be done by uploading a document to the Verification section of your account. Documents like an electric bill or your driving licence can be used. Documents are encrypted as uploaded, so it is a secure process.